Customizing outputs for your event type

The Middleman's AI adapts its outputs based on the event type you describe. A wedding production file looks and reads differently from a corporate conference, which is different from a fundraiser gala.

Here's how to get the most relevant output for each major event type.

Corporate events

What the AI optimizes for: Professional tone, business meal context, dietary accommodation logistics, AV and presentation logistics, name badge and registration flow.

Include in your brief:

• Company name and industry (helps calibrate tone and any brand-specific notes)
• Purpose of the event (team dinner, client entertainment, product launch, etc.)
• AV and presentation needs ("two podium presentations and panel discussion")
• Any dietary requirement policies ("all menus must include vegan and gluten-free options")
• Budget context ("this is a client-facing event" signals premium calibration)

Weddings and private social events

What the AI optimizes for: Ceremony/reception flow, family groupings and sensitivities, romantic and personal tone in client documents, day-of timeline with buffer time built in.

Include in your brief:

• Ceremony start time and reception start time (separate)
• Guest count and age distribution ("150 guests, mixed ages, 12 children")
• Any cultural or religious traditions that affect timing or service
• The couple's names (if you want them in the proposal)
• Venue type and any known restrictions

Fundraisers and galas

What the AI optimizes for: Donor experience, auction logistics, speaker program timing, table sales and seating complexity, late-night format.

Include in your brief:

• Program elements (cocktail hour, dinner, live auction, silent auction, keynote, dessert reception)
• Goal amount and what the event is for (helps calibrate tone in client documents)
• Table pricing tiers if relevant
• Expected VIP or board member protocols

Product launches and brand activations

What the AI optimizes for: Brand narrative in documents, press and media logistics, product demo flow, social media and photography logistics.

Include in your brief:

• Product or brand name and what's being launched
• Press and media attendance
• Demo or activation elements
• Any embargo timing

Using templates

You can save any edited production file as a template for future events of the same type. Templates ship in Q3 2026 — on the roadmap and arriving before year end.

Output language

The Middleman currently generates all documents in English. Multi-language support is on the roadmap for 2027.